The growing cohort of people aged 65+ is rich in diversity, with aspirations, concerns and preparedness for the future differing vastly from group-to-group; individual-to-individual. Yet, as an insurance industry, we've largely used a product- or risk-led "one size fits all" approach for people's later life needs with a strong focus on attempting to develop a long-term care market. A number of forward-thinking insurers are starting to approach this growing demographic differently. As a result, Swiss Re has carried out extensive ageing consumer research in 9 markets – including the UK – and it reveals exciting opportunities to increase the industry's share of the later-life wallet.

Speakers: Matt Singleton, Swiss Re and Sir Steve Webb, Director of Policy, Royal London and Pensions Minister 2010-15